McLennan County

McLennan County has the Pulse of Economic Growth in the Heart of Texas

McLennan County has the pulse of economic growth in the Heart of Texas Region. Waco and the Waco Metropolitan Statistical Area is the strongest industrial and commercial center within the area.

McLennan County and Waco are located in central Texas along the I-35 corridor, approximately halfway between Dallas-Fort Worth and Austin, within 200 miles of all major metropolitan areas in Texas.

McLennan County is the most populated county in the Heart of Texas Region, with a 2019 population of 256,623. Waco is the county seat and largest city in McLennan County, with an estimated population of 139,236. The 2019 Waco MSA population was estimated by the U.S. Census Bureau to be 273,920. And significant growth is expected for the area. In 2017, the economic consultant organization, The Perryman Group, forecasted the MSA population to reach 323,000 by 2040.

Like regions across the country, unemployment in McLennan County has increased somewhat in 2020 due to the COVID-19 pandemic. The Texas Workforce Commission reported that McLennan County had a total Civilian Labor Force of 122,801 in November 2020, with an unemployment rate of 6.6%, significantly lower than the Texas total of 8% unemployed. In comparison, McLennan County unemployment was 3.1% in November 2019.

McLennan County is a balanced economic region, with a range of business sectors centered around Waco. Major business clusters include manufacturing and food and beverage production, with major employers like Allergan, Cargill Foods, L-3 Integrated Systems, Mars Chocolate North America, Pilgrim’s Pride and Sanderson Farms. The area continues to grow with new investments, with available land centered in Waco at three industrial parks, the Texas Central Park, Waco International Aviation Park and Waco Regional Airport Industrial Park. The 11-th largest Christian university in the country, Baylor University, is in Waco and offers a collaborative partnership with the area fostering high technology developments.

McLennan County has historically placed a large significance on developing a favorable mix between urban and rural amenities. For example, Waco is a fantastic city for people of all ages. Cameron Park at 416 acres and located near the Brazos River is one of the nicest urban parks in the state. It includes the Cameron Park Zoo and many trails. Many cultural amenities can be found in and around Waco, from the Waco Symphony Orchestra to the Mayborn Museum and Dr. Pepper Museum & Free Enterprise Institute. The Lake Waco reservoir is located on the western edge of Waco and offers numerous outdoor and leisure opportunities.

Click on the cities within McLennan County for more information:

Population

Total Population

268,304

Population
Growth Rate

0.44%

Median Age

36

Diversity Index

76.300

Source: ESRI, 2025-08-25

Housing & Income

Households

102,442

Total Housing Units

111,802


Owner Occupied

61,711

Renter Occupied

40,731

Vacant

9,360

Median Home Value

$281,828


Average Home Value

$323,441

Income
Growth Rate

Median
Household Income

0.00%


Per Capita Income

2.35%

Income Projection

Median Household

$67,693 $76,030


Average Household

$91,137 $100,574


Per Capita

$34,898 $39,193

Source: ESRI, 2025-08-25

Workforce

Total Businesses

9,397

Total Employed

122,379

Workers 16+

120,112

2025 HealthCare / Social Assistance

cp-industries

Businesses

871

Employed

18,058

2025 Retail Trade Businesses

cp-industries

Businesses

1,317

Employed

14,095

2025 Educational Services - Businesses

cp-industries

Businesses

268

Employed

13,371

2025 Accommodation / Food Service

cp-industries

Businesses

829

Employed

12,272

2025 Food Service / Drinking Est.

cp-industries

Businesses

721

Employed

10,657

2025 Public Administration

cp-industries

Businesses

298

Employed

10,347

Some
High School

10,828

Graduated
High School

39,917

Associates
Degree

20,691

Bachelor's
Degree

30,954

Graduate
Degree

20,393

Average Commute Time

21 min.



Resident Commuters

111,296

Non-Resident Commuters

8,309

Drive Alone

94,871

Carpooled

10,985

Public

425

Work At Home

10,288

Source: ESRI, 2025-08-25